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Thursday, November 09, 2006

Ambani Group launched biggest FM Radio channel

Today Anil Dheerubhai Ambani Group (ADAG) has launched the biggest FM Radio channel of India , Big FM 92.7 which will work with a common frequency of 92.7 over 45 stations. As per Tarun Katial , COO Adlabs Radio , the total estimation of the project Big FM 92.7 is Rs.400 Crores.Initially in the first phase Big Fm will cover Delhi, Mumbai, Chennai, Kolkata, Hyderabad, BAngalore and will soon cover other big cities of India.

Amitabh Bachchan has been appointed as Brand Ambassador of Big Fm 92.7. This is the biggest ever Fm channel in India , is starting in 6 metro cities and soon will cover other parts of the country.The Overall human force in Adlabs Radio will be around 1500 across India, the RJ's have already been appointed with thorough consideration and Big Fm 92.7 is gonna be a one of its kind with largest coverage ever.


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